Clip Length
Generate longer scenes with a clear beginning, movement, and final beat.
Wan 3.0 AI Video Generator
Bring prompts, images, and visual references into a more directed video workflow. With Wan 3.0 on HeyTop AI, you can shape camera movement, scene rhythm, subject appearance, and sound direction in one place before generating your clip.
Reference files
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Preview
MP4 Output
Create clearer AI video drafts for social posts, product pages, and presentations.
Reference Assets
Guide results with up to 10 images, 5 video clips, and 5 audio clips in reference mode.
What Is Wan 3.0?
Wan 3.0 is Alibaba’s latest-generation video model for text to video, image to video, reference-based generation, video editing, and video extension. It lets creators guide results with prompts, images, visual references, frame direction, and audio settings, making it useful for turning product shots, character ideas, brand assets, or written concepts into video drafts with clearer scene intent and steadier subject appearance.
Wan 3.0 vs Sora 2: Specs, Controls, and Best Uses
| Comparison Point | Wan 3.0 | Sora 2 |
|---|---|---|
| Model Positioning | All-in-one video generation model for text-to-video, image to video, reference-based generation, video editing, and video extension | Video generation model for prompt-led and image-guided clips with synced audio |
| Clip Length | 2-30 seconds, with smart duration option | 4, 8, or 12 seconds in the API |
| Resolution | 480P, 720P, and 1080P | 720x1280 or 1280x720 for Sora 2 |
| Frame Rate | 30fps MP4 output | Frame rate is not listed as a main selectable API parameter |
| Audio | Native dialogue, BGM, and sound effects; audio generation can be turned off | Synced audio output |
| Inputs | Text prompts, first frame, first and last frame, reference images, reference videos, audio, files, and public links | Text prompt with optional image input |
| Reference Control | Up to 20 multimodal reference materials per request | Optional image input for visual guidance |
| Editing / Extension | Supports video editing and video extension using reference video plus instructions | Mainly focused on generating videos from prompt and image input |
| Best For | Product videos, brand concepts, character continuity, multi-reference scenes, and longer social clips | Short cinematic shots, fast visual concepts, and prompt-first video experiments |
Both Wan 3.0 and Sora 2 support high-quality AI video creation, but they are built for different production needs. Wan 3.0 fits longer clips, reference-based direction, editing, and extension, while Sora 2 works well for shorter prompt-led videos with synced audio and fast concept testing.
Core Wan 3.0 Features for AI Video Creation
Wan 3.0 gives creators more ways to shape an AI video before and after generation, making it easier to build clips with clearer subjects, smoother scene direction, and more usable results.
Animate Images from a First Frame or First-and-Last Frame
Upload one image to define the opening look, or use two images to guide both the first frame and final frame. This gives the video a clearer visual start and a more intentional ending instead of leaving the transition fully open. Move a product photo, shift a character pose, or guide a scene toward a specific final frame.
Animate an Image
Create Longer AI Videos with a Clear Beginning and Ending
Wan 3.0 can generate videos from 2 to 30 seconds, giving each clip room for a setup, subject action, camera movement, and a final beat. Instead of stopping at a single motion, the scene can show how an idea develops from start to finish. Build short stories, product reveals, scene transitions, or social videos with a more complete rhythm.
Create Longer Clips
Use References to Keep Characters, Products, and Style on Track
Add reference images, videos, audio, files, or public links to guide faces, product details, environments, motion patterns, voice, music, or visual style. Different references can describe different parts of the same video, so the model has more context than a prompt alone can provide. Give clearer direction when a person, brand, object, or scene needs to stay close to the original idea.
Add References
Turn Text Prompts into Video Scenes with Clear Motion
Describe the subject, setting, action, camera movement, lighting, and mood in a prompt, then turn those details into a video scene. The more clearly you describe what should happen on screen, the easier it is to shape the direction of the result. Draft a concept, explore a visual style, or build a first scene before preparing image references.
Try Text to Video
Generate 1080P MP4 Clips with Native Sound Options
Wan 3.0 can output MP4 videos in 480P, 720P, or 1080P at 30fps. It can generate dialogue, background music, and sound effects along with the visual result, so the clip does not have to start as a silent draft. You can also create a muted version when voiceover, music, or final audio will be added later.
Generate with Audio
Edit or Extend Existing Videos with New Scene Directions
Start from an existing video and use new instructions to change, continue, or expand the scene. Instead of regenerating everything from the beginning, you can work from a previous result and guide the next version with a clearer request. Refine a generated clip, add a follow-up moment, adjust the visual direction, or turn a short result into a fuller video idea.
Edit or Extend Video
How to Create Videos with the Wan 3.0 AI Model
Start with a rough idea and turn it into a guided AI video in minutes, without switching between multiple tools.
Select Wan 3.0 from the Model List
Open the video generator and choose Wan 3.0 from the available models. Pick the creation mode that matches your goal, such as starting from text, an image, or reference assets.
Enter a Prompt or Upload Materials
Describe the video you want, then add images or @ references when needed. Mention the subject, action, scene style, camera movement, or sound only where it helps clarify the result.
Generate, Preview, and Adjust
Choose the length, resolution, and audio setting, then create the clip. Preview the result and refine the prompt or references for a closer match.
Why Choose Wan 3.0 AI Video Model on HeyTop AI
30-Second Clips for Fuller Stories
Longer generation gives each video more room for product reveals, scene transitions, character actions, and story development.
Multimodal Input for Better Direction
Text, images, videos, audio, files, and public links give the model richer context than prompts alone.
1080P Output for Clearer Playback
Higher-resolution MP4 output makes generated clips easier to use across social posts, product pages, presentations, and campaign materials.
Native Audio for More Complete Results
Dialogue, background music, and sound effects help the video feel more complete before final editing.
Editing Support for Easier Iteration
Existing clips can be adjusted or extended with new instructions, reducing the need to restart from the beginning.
Practical for Commercial Video Tasks
Use Wan 3.0 for product videos, ads, campaign concepts, social posts, and client-facing previews where quality and control matter.
Wan 3.0 Use Cases for Real Video Projects
From product launches to social clips, Wan 3.0 can help turn different source materials into videos that fit marketing, storytelling, education, and client-facing work.
Show Product Value on Listings, Stores, and Ads
Product pages, Shopify stores, marketplace listings, and paid ads often need more than still images to explain why someone should care. Wan 3.0 videos can present product appearance, usage context, and key selling points in a format shoppers can understand before they click or buy.
Make Short Videos for TikTok, Reels, Shorts, and Paid Ads
Fast-scrolling channels need content that communicates quickly. Wan 3.0 can help brands prepare visual angles for hooks, reactions, product moments, and campaign messages without depending on a full shoot every time.
Develop Character Scenes, Micro-Dramas, and Story Concepts
Short films, micro-drama ideas, character IP, game concepts, and mood videos become easier to discuss when the scene is visible. Wan 3.0 can present action, atmosphere, and emotional direction, so creators can pitch, compare, or continue shaping the idea with more context.
Explain Software, Courses, Reports, and Training Topics
Software tutorials, course previews, product education, internal training, and report summaries often lose attention when they stay text-heavy. Wan 3.0 can make information more visual, reducing the gap between written material and viewer understanding.
Reuse Existing Assets for New Video Variations
Older campaign materials, existing clips, product photos, and brand assets can still support fresh content needs. Wan 3.0 helps teams reuse approved materials, explore new visual versions, and keep content moving across landing pages, ads, social channels, and presentations.
Frequently Asked Questions
Wan 3.0 can produce videos with clearer motion, scene direction, and subject detail than simple image animation tools. The final realism depends on the prompt, reference quality, video settings, and whether the scene is simple or complex.
A good prompt explains what happens in the scene, not only the style. Describe the subject, action, location, camera movement, lighting, mood, and sound direction when needed, and keep the request focused instead of adding too many unrelated ideas.
AI video generation may change details when the reference purpose is unclear, the prompt asks for a large transformation, or several assets point in different directions. For better alignment, explain what each reference should control, such as face, product, pose, style, motion, or sound.
Generation time can vary by clip length, resolution, audio choice, reference materials, and current server load. A shorter scene with fewer references usually finishes faster than a longer video with high detail and multiple assets.
In general, Wan 3.0 videos created on HeyTop AI can be used for commercial projects, subject to our Terms of Service. Before using them in ads, product videos, landing page clips, or client work, review likeness permissions, brand details, visible text, audio, and any promotional claims shown in the video.